Telemarketing Calls – Nuisance

You are driving and you are in heavy traffic. You have no time to even look at your watch. In this situation, you get a call from an unknown number on your mobile. You somehow pick up the call thinking that it might be an important call. You get to hear something funny like a ring-tone. Then someone starts advertising about ring-tones. The irony is that these are recorded calls and you can’t even interact with the caller. You get so frustrated with these calls, don’t you? There is a way to avoid such calls by registering your number with the “Do Not Call Registry”. The “DNC” is called other names in different countries. However, the registration process with the DNC is tedious. You need to pick and choose the categories in which you do not want the telemarketing calls.

The worst part is when you get calls from numbers which are mobile numbers. The recorded telemarketing calls should come from a number which should not look similar to a mobile number. They should consist of 5 or 6 digits so that people can identify them as telemarketing calls. The other way to control these telemarketing calls is by taking the customer’s consent when one actually takes up a new number. There should be a field in the new number application form which should ask for the customer’s willingness to receive telemarketing calls. Another effective way to make customers aware of the DNC registration is to provide the information on his monthly bills. A customer should be able to register himself for DNC through text message service and online too.

Further, telemarketing calls should be less jazzy and more informative. They should not sound like advertisements. People who would like to take advantage of the telemarketing calls would appreciate if they are informative not if they are jazzy.

Better management is required to handle telemarketing operations within telecom companies. It is becoming an increasing nuisance every day.

Linus Orakles

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